Monday, February 8, 2010

Chapter 3: The Stickiness Factor

1. On advertisements, there are a lot of models who portray how girls/women are supposed to look. Especially younger girls will take extreme measures to change their bodies to look like the people on TV. There are always advertisements about weight loss pills and plastic surgery. Another would be the tobacco problem.

4. For the younger age group, we said television shows are stickier than books. The TV is more interactive for children. When reading books they can lose interest and get bored, but with the TV, they are able to participate. The repetition factor also helps teach children. For older children, books may be more educational. As they get older, they can retain more information and won't be as bored with reading a book.

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